All-Canada Show

This popular fishing, hunting and outdoor travel adventure expo originated at Wisconsin State Fair Park in West Allis, Wisconsin, in 1983.

All-Canada Show TV Commercial

Project Details:

Locations: Chicago, Milwaukee and Green Bay media markets

Synopsis: HVS helped establish the All-Canada Show as the top place for Canadian lodges, resorts and outfitters to reach their customers in the U.S. All-Canada currently conducts four shows per year: two in the Chicago market, one in Milwaukee and one in Green Bay. Other markets that have been visited by the All-Canada Show include: Minneapolis, Madison, Detroit, Grand Rapids, Indianapolis, St. Louis, Des Moines, Omaha, Nashville, Denver and Dallas.

Skills:

media planning and buying
creative concepting for TV and radio
public relations strategy
earned-media placement